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December 2020

Webcasts and live streams were hot in 2020

The global pandemic required businesses and organizations to rethink how they communicate with their employees, investors and stakeholders. While we've been promoting webcasts and live streaming for a decade, 2020 was the year that nearly every business - and household - discovered the benefits of live streaming video.

Our business model evolved as well. In most years, the majority of our work took place at the client site - whether it be an office, convention or meeting. That worked disappeared overnight in March, replaced with virtual meetings. We connected presenters with their audiences and did it all from our homes using our professional webinar portal.

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As we moved through the summer months, clients turned to us for their sales and marketing needs as well. We produced several virtual sales presentations for a medical client, connecting their technical staff with existing and potentials, allowing instrument demonstrations and live Q&A with the presenters on an enterprise-quality webcast platform.


Orlando Webcasts assisted companies and non-profits with live streaming events including monthly membership meetings, board meetings and sales presentations using WebEx, Zoom, Microsoft Teams, YouTube and Facebook.


2020 has been a year of challenges and changes, and also one of opportunity. We've had the pleasure of working with local organizations that depend on community support as well as multi-national corporations needing to reach employees. We changed our operations to meet client demand and expanded our capabilities utilizing world-class webcasting platforms.

While we look forward to having clients return to on-location events, the pandemic necessitated a change in communication methods and we believe some of these changes will stay with us moving forward.

Orlando Webcasts is a live streaming, webcasting, webinar, virtual event and video production company. We provide corporate communications tools to businesses and brands that allow them to efficiently and effectively reach their audience, regardless of location. Call Orlando Webcasts today for a free consultation and quote. Reach us at 407-362-9490. 

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